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Книги издательства

Questionnaire Design. How to Plan, Structure and Write Survey Material for Effective Market Research Brace Ian

Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions Leigh Rich

Myths of Leadership: Banish the Misconceptions and Become a Great Leader Owen Jo

Myths of Management: What People Get Wrong About Being Boss Cooper Cary

Myths of Work: The Stereotypes and Assumptions Holding Your Organization Back Furnham Adrian

Market Research in Practice Truman Oliver

Malcolm McDonald on Marketing Planning. Understanding Marketing Plans and Strategy

What Next After School? All You Need to Know About Work, Travel and Study Holmes Elizabeth

Digital Wars. Apple, Google, Microsoft and the Battle for the Internet Arthur Charles

Taking Minutes of Meetings Joanna Gutmann

How to Write Reports and Proposals Forsyth Patrick

How to Write a Business Plan Finch Brian

How to Write a Marketing Plan Westwood John

Mobile Marketing. How Mobile Technology is Revolutionizing Marketing, Communications and Advertising Rowles Daniel

The Luxury Strategy. Break the Rules of Marketing to Build Luxury Brands Jean-Noel Kapferer

Brandwashed. Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy Lindstrom Martin

The New Strategic Brand Management Jean-Noel Kapferer

Appreciative Inquiry for Change Management. Using AI to Facilitate Organizational Development Lewis Sarah

Preparing the Perfect Job Application: Application Forms and Letters Made Easy Rebecca Corfield

Executive Writing Skills for Managers Fiona Talbot

Readymade Job Search Letters Lynn Williams

How to Pass the GMAT: Unbeatable Preparation for Success in the Graduate Management Admission Test Mike Bryon

How to Write Effective Business English: Excel at E-mail, Social Media and All Your Professional Communications

Readymade CVs: Winning CVs and Cover Letters for Every Type of Job Williams Lynn